I’m starting to think about branding for Huarache Blog my blog dedicated to the traditional craft of Mexican Huarache Footwear. Blogs are so informal it sounds silly to get into branding I know. But my thinking is that if logos can help remember a product, then maybe also a blog and in this case hopefully even the craft of Huaraches.
For those that are new to Huaraches, a unique feature of Huaraches is their construction method. Similarly to baskets woven Huaraches uppers are made without using glue. Instead a single strip of veg. tanned leather is woven to make the upper and is simultaneously also woven into the sole.